PRODUCER French cars, PSA Peugeot Citroen continues expanded in attracting consumers. After making North American market and China as their main market now automotive companies are invading Latin American market. PSA Peugeot Citroen has announced one of the factory their assembly at the Palomar, Argentina which has produced as many as one million units. While the factory is located in Porto Real (Rio de Janeiro, Brazil) has produced one million units machine. The production figures show the increasing growth automotive in Latin America. Sales figure was fairly increases. The increases were 27 percent in last year by achieving 50 percent market coverage. PSA Peugeot Citroen also benefit from three region for three months beginning in 2011, there were increased 6 percent from 5.3 percent in the previous year. "A new purchasing strategy and suppress the number flatform which will generate greater economies of scale for three production times of each model. The factory in Porto Real (Brazil) devoted to the compact model and the engine while the factory in Palomar (Argentina) for mid-size model. "Call details PSA Peugeot Citroen official was quoted as autoevolution, Tuesday (05/03/2011). Last year, the French duo launched the Peugeot Hoggar pickup, Peugeot 408 and Citroen C3 Aircross. For the future, as long as the next four years with the launch of eight new models will answer the needs and expectations of local consumers.